Blog

Inbound Marketing & Sales Development Inspiration

[Video] Marketing Automation Workflow Examples

Chris Leone Chris Leone Posted August 23, 2017

On our recent Facebook Live broadcast, we discussed some of the many ways that marketing automation workflows can be employed to accelerate sales cycles, re-engage cold leads, retain customers and..

Read More

Topics: Inbound Marketing, Sales & Marketing, Marketing Automation, Digital Marketing

Marketing Automation: What You Need To Know [Facebook Live]

Chris Leone Chris Leone Posted August 9, 2017

Marketing automation is not a brand new concept, and some research shows that up to half of all businesses are using some form of marketing automation. While that sounds high, it speaks to the..

Read More

Topics: Inbound Marketing, Sales & Marketing, Marketing Automation, Digital Marketing

[Report] Inbound Marketing and Sales Research

kelly-browning Kelly Browning Posted July 25, 2017

The 2017 State of Inbound report is here, and it delivers some insights that may change the way organizations align sales and marketing.

Read More

Topics: Inbound Marketing, Sales & Marketing, Digital Marketing

The Do’s and Don’ts of Conference Networking

Kristin Harrison Kristin Harrison Posted June 27, 2017

If you are a salesperson, especially if you are working a specific vertical, conference networking is a skill that has the potential to provide a ton of value.  For credit unions for example,..

Read More

Topics: Sales & Marketing, Sales Techniques

What is Your Wow Factor?

Kristin Harrison Kristin Harrison Posted January 30, 2017

The Australian Open is the first Grand Slam tennis tournament of the season and this year the tournament has been extraordinary.  Four all time greats made it to the finals:  Serena vs Venus, and..

Read More

Topics: Sales, Sales Development, Sales & Marketing, Sales Techniques, Sales Training

New Year. New Goals.  New You.

Kristin Harrison Kristin Harrison Posted January 13, 2017

The New Year is an important time for any salesperson.  New goals are set, new demands are made, and new challenges arise.

Read More

Topics: Sales, Sales Development, Sales & Marketing, Sales Techniques, Sales Training

3 Questions that will Change Your Sales Conversations

Kristin Harrison Kristin Harrison Posted September 2, 2016

One of the biggest challenges for the B2B sales force is that today’s buyer is more educated than ever.  According to Forrester, 74% of the buyer's journey is made anonymously online.  This..

Read More

Topics: Sales, Sales & Marketing, Sales Techniques

5 Little Reminders that will make a Big Difference in your Sales

Kristin Harrison Kristin Harrison Posted August 3, 2016

The success of a salesperson is dependent on a structured, repeatable process that yields appointments and closed deals.  We all know that weekly sales meetings are vital for reviewing..

Read More

Topics: Sales, Sales & Marketing, Sales Techniques

Setting Better Goals - How to Create Them to Work for You

Kristin Harrison Kristin Harrison Posted July 14, 2016

Setting goals is paramount for a salesperson's success. identifying a target in the beginning of the year, and monitoring your progress throughout creates an awareness that is necessary for the..

Read More

Topics: Sales, Sales & Marketing, Sales Training

Success in Small Business  - 7 Skills Small Business Leaders Need

Neal Lappe Neal Lappe Posted March 20, 2016

The skills that helped you start your own business are not the ones that will make you successful in the long term.  Inc. Magazine states that 96% of new businesses fail within the first 10 years...

Read More

Topics: Sales, Sales & Marketing

Ideas that inspire; delivered to your inbox.

Impression Marketing is joining the WebStrategies team. Click to learn more.

Ready to Talk?

804-200-4545 OR Fill Out a Form

Contact Us