Inbound Marketing & Sales Development Inspiration

[Video] Intro to Facebook Advertising Part 2

Chris Leone Chris Leone Posted December 19, 2018 1 minute read
On a recent broadcast of our WebStrategies Live show, we gave an introduction to Facebook advertising, and it was a hit.
It turns out many of you are hungry for advice on how to approach..
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Topics: Facebook, Digital advertising

[Video] Intro to Facebook Advertising

Chris Leone Chris Leone Posted November 12, 2018 23 minute read
Our recent show, Intro to Facebook Advertising, had the highest live views of any of our broadcasts to date, and for good reason. Many small to medium sized businesses know that there are..
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Topics: Facebook, Digital advertising

Facebook Advertising Update in Wake of Data Privacy Issues

Chris Leone Chris Leone Posted April 19, 2018 1 minute read
You've no doubt heard about the controversy over Facebook's use of customer data. For marketers, Facebook has developed excellent targeting capabilities that can produce an impressive ROI. But..
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Topics: Facebook, Digital advertising, Digital Marketing, Display Advertising, Advertising, Social Media

How To Optimize Your Content Promotion Strategy For The Age Of Bots

brian-marsh Brian Marsh Posted May 16, 2017 7 minute read

You've been doing this content thing for a while now. You've even established a content promotion strategy to make sure people actually see what you're publishing.

If you're like most marketers..

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Topics: Content marketing, Content syndication, content promotion, Facebook

Digital Advertising: Relevance versus Intent

Chris Leone Chris Leone Posted February 20, 2017 4 minute read
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Topics: Digital advertising, Facebook

How To Create, Customize & Edit A Facebook Carousel Ad

brian-marsh Brian Marsh Posted January 4, 2017 6 minute read

Just like other online advertising channels, freshness is critical to the success of Facebook advertising campaigns. If you only have one set of copy and one ad image, your campaign is sure to run..

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Topics: Facebook, Social Media, Digital Marketing

Facebook Like Box Plugin Expiring June 23rd, 2015

Administrator Administrator Posted May 11, 2015 2 minute read

Facebook has recently announced that there are important changes coming for their social plugins, most notably the Like Box and Activity Feed. If you currently have a Like Box plugin on your site, as..

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Topics: Facebook, Social Media

Are Teenagers Using Facebook?

Chris Leone Chris Leone Posted October 31, 2013 4 minute read

The following post was originally published in WorkIt Richmond, a small business news and resource publication.

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Topics: Facebook, Social Media

Should I Use Facebook or Google Advertising?

Chris Leone Chris Leone Posted October 25, 2013 3 minute read

I’m often asked how Google and Facebook compare to one another as advertising platforms. The answer comes down to who your audience is, and how and when you need to reach them.

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Topics: Advertising, Facebook, Pay Per Click, Digital advertising

Social Tech: A 12 Step Program

Administrator Administrator Posted March 26, 2011 4 minute read

While social media is still as popular a networking concept as ever, social technologies have developed as a broader approach to leveraging your network for maximum effect. Networking is no longer..

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Topics: Twitter, Facebook, Social Technologies, Social Media, LinkedIn

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