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Inbound Marketing & Sales Development Inspiration

Credit Union Marketing Budgets: How To Handle Budget Fluctuations

Administrator Administrator Posted June 30, 2020 4 minute read

Many factors can impact a credit union’s marketing budget. When something does happen, it’s critical to have a ready-to-go plan to address either the increase or decrease quickly. You don’t want..

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Topics: Marketing budgets, Credit Union Marketing

Why Credit Unions Should Be Using a Chatbot

Administrator Administrator Posted June 23, 2020 5 minute read

Credit unions are turning to automation like chatbots to improve client engagement and boost the productivity of employees. Chatbots improve customer service and provide valuable data that..

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Topics: Marketing Automation, Credit Union Marketing

How Hubspot Can Improve Credit Union Marketing Reporting

Administrator Administrator Posted June 17, 2020 4 minute read

When you’re in the market for a customer relationship management system that will support your credit union marketing efforts, HubSpot is often a top contender. Their in-depth data analytics can help..

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Topics: Hubspot, Credit Union Marketing

Is HubSpot Secure Enough for Credit Unions?

Administrator Administrator Posted June 11, 2020 3 minute read

When you start using marketing automation software for your credit union, you want to choose a system that prioritizes the security of your member’s sensitive information.

There have been numerous..

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Topics: Credit Union Marketing, HubSpot for Credit Unions

Tracking Credit Union Marketing ROI With Meridianlink and Google Analytics

Alan Lucy Alan Lucy Posted June 4, 2020 3 minute read

One struggle that we commonly hear from credit union marketers is the inability to prove the ROI of their marketing efforts consistently.

While you may know that your hard work is producing..

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Topics: ROI, Credit Union Marketing

7 Reasons Credit Unions Are Adopting Marketing Automation

Administrator Administrator Posted May 28, 2020 4 minute read

As a credit union, you want to implement marketing strategies that will provide you with a desirable ROI. Marketing automation helps you automate marketing processes across multiple channels to..

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Topics: Marketing Automation, Credit Union Marketing

The Best Marketing Automation System for Credit Unions

Administrator Administrator Posted May 20, 2020 3 minute read

You can implement credit union marketing automation practices to generate more leads, be more efficient, and personalize your marketing to appeal to your current and future customers.

When making..

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Topics: Hubspot, Credit Union Marketing, HubSpot for Credit Unions

How Often Do Users Complete Loan Applications on Credit Union Websites?

Alan Lucy Alan Lucy Posted May 15, 2020 3 minute read

Throughout the WebStrategies benchmark blog post series, we have covered several site engagement metrics for credit union websites. So far we have analyzed where credit union website traffic comes..

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Topics: Credit Union Marketing

How Fast Do Credit Union Websites Load?

Alan Lucy Alan Lucy Posted May 7, 2020 3 minute read

When it comes to site engagement metrics, one factor that many marketers tend to overlook is how quickly their website pages load.

In today’s edition of the WebStrategies benchmark blog post..

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Topics: Google Analytics, Web Analytics, Credit Union Marketing

Marketing Automation is Not Reserved for Large Credit Unions

Administrator Administrator Posted May 5, 2020 4 minute read

Credit union marketing automation is a beneficial strategy for all credit unions regardless of size. Having it in place is no longer reserved for the larger credit unions, so whether you have one..

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Topics: Marketing Automation, Credit Union Marketing, HubSpot for Credit Unions

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