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Credit Union Marketing Case Study: Establishing Marketing ROI

kelly-browning Kelly Browning Posted March 19, 2019 2 minute read

When we partnered with a 15 branch credit union in May 2018, their primary goals were to run successful digital ad campaigns and set up reliable results tracking.

While their initial priorities..

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Topics: Case Studies, Credit Union Marketing

Case Study: Measuring Credit Union Marketing Results

kelly-browning Kelly Browning Posted February 1, 2019 2 minute read

The ability to measure the results of marketing efforts continues to be a challenge for many credit unions. In fact, it was one of the biggest pain points in our 2018 credit union marketing survey.

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Topics: Case Studies, Credit Union Marketing

The Most Effective Digital Strategies For Bank and Credit Union Advertising

brian-marsh Brian Marsh Posted January 29, 2019 8 minute read

Advertising has been around for a long time. In fact, the first paid advertisement was a Coca-Cola ad in a French newspaper in 1836.

Today, there are boundless advertising strategies that credit..

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Topics: Advertising, Digital advertising, Digital Marketing, Credit Union Marketing, Community Bank Marketing

[Webinar] How to Choose the Right Credit Union Marketing Agency

kelly-browning Kelly Browning Posted January 23, 2019 1 minute read

Credit Unions are often flooded with sales calls and emails, offering promises that sound almost too good to be true. While partnering with an external agency with expertise in the Credit Union..

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Topics: Credit Union Marketing

3 Credit Union Marketing Strategies + How To Take Action Now

brian-marsh Brian Marsh Posted January 4, 2019 14 minute read

Do a quick search for “credit union marketing strategies”, “financial institution marketing strategies” – or even “bank marketing strategies”. You’ll find a lot of the same, thin recommendations..

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Topics: Credit Union Marketing

2018 Credit Union Marketing Survey Results

kelly-browning Kelly Browning Posted December 24, 2018 1 minute read

2018 Credit Union Marketing Survey Results

We recently conducted our second annual survey of credit unions to learn more about their marketing approach, and where they're seeing both success and..

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Topics: Credit Union Marketing

How Much Should Credit Unions Budget For Marketing?

Phil Woods Phil Woods Posted December 19, 2018 8 minute read

We regularly update this article with the latest information pertaining to Digital Marketing Budgets for Credit Unions.

Last update: December 2018

We’ve written extensively about online marketing..

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Topics: Credit Union Marketing

[Webinar] Credit Union Marketing Budgets

kelly-browning Kelly Browning Posted November 14, 2018 1 minute read

Many Credit Unions, lacking meaningful reporting on the ROI of past marketing campaigns, are unsure of how to set a reasonable marketing budget that will produce results.

We recently hosted a..

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Topics: Credit Union Marketing

[Webinar] Credit Union Digital Marketing Performance Benchmarks

kelly-browning Kelly Browning Posted November 13, 2018 1 minute read

Our exclusive 2018 Credit Union Digital Marketing Benchmark Report is ready, and it offers valuable insight into digital marketing performance among credit unions, and guidance on the important..

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Topics: Credit Union Marketing

2019 Credit Union Conferences You Won't Want to Miss

kelly-browning Kelly Browning Posted October 19, 2018 6 minute read

Credit Union conferences are a great way to learn, be inspired, and connect with industry leaders and innovators. We always come away reinvigorated with ideas for helping our clients grow.

Here we're..

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Topics: Credit Union Marketing

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