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Inbound Marketing & Sales Development Inspiration

LinkedIn Matched Audiences: New Targeting Options for B2B Advertising [FB Live]

Chris Leone Chris Leone Posted May 26, 2017

Historically, LinkedIn advertising has lagged behind other digital ad platforms, like Facebook and Google, in terms of targeting capabilities. For that reason, we haven't recommended investing a..

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Topics: Digital advertising, Social Media, Display Advertising, Digital Marketing, LinkedIn

How to Set a Realistic Social Media Advertising Budget

Preston Kendig Preston Kendig Posted April 5, 2017

Is your business struggling to achieve social media success? Is your company thinking about taking the plunge into social media advertising?  Are you getting beat by competitors? Companies across..

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Topics: Marketing budgets, Social Media

How To Create, Customize & Edit A Facebook Carousel Ad

brian-marsh Brian Marsh Posted January 4, 2017

Just like other online advertising channels, freshness is critical to the success of Facebook advertising campaigns. If you only have one set of copy and one ad image, your campaign is sure to run..

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Topics: Facebook, Social Media, Digital Marketing

How Much Should You Budget For Marketing In 2017?

Chris Leone Chris Leone Posted October 20, 2016

We regularly update the following post with the latest information pertaining to Digital Marketing Budgets.

Last update: October 2016

This article provides information that can guide you about how..

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Topics: Advertising, Internet Marketing, Inbound Marketing, Online Marketing, Marketing Automation, Social Media, Display Advertising, Digital Marketing

5 Digital Marketing Challenges for Credit Unions

Chris Leone Chris Leone Posted August 6, 2016

We often hear from clients that the online marketing world is tough to navigate. They rely on us to provide guidance and clarity so they can make the best decisions for their credit union.

The..

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Topics: ROI, Mobile, Social Media, Digital Marketing, Search Engine Optimization, Credit Union Marketing

Which Social Media Sites Get The Most Engagement?

Chris Leone Chris Leone Posted June 6, 2016

Two recent studies have revealed interesting trends in social media engagement, and it may impact how brands invest their social media time.

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Topics: Social Media

Three Digital Tactics With High Failure Rates, And How To Avoid Them

Chris Leone Chris Leone Posted August 28, 2015

Last month I shared my thoughts on why organizations fail with digital marketing. Continuing this theme, the following post will discuss the digital marketing tactics most prone to failure, and..

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Topics: Blogging, Social Media, Display Advertising, Digital Marketing

Instagram Advertising Coming Soon

Administrator Administrator Posted June 10, 2015

Instagram, the popular photo sharing network acquired by Facebook in 2012, has announced plans to open its feed to advertisers by winter 2015!

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Topics: Advertising, Instagram, Digital advertising, Social Media

Facebook Like Box Plugin Expiring June 23rd, 2015

Administrator Administrator Posted May 11, 2015

Facebook has recently announced that there are important changes coming for their social plugins, most notably the Like Box and Activity Feed. If you currently have a Like Box plugin on your site, as..

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Topics: Facebook, Social Media

A Non-Techies Guide To The Latest in Social Technology

Chris Leone Chris Leone Posted December 31, 2014

If you spent your holidays around someone under 30 years old, you probably heard of at least one new app or website that made you feel...out of touch. New apps and websites that change how people..

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Topics: Social Technologies, Social Media

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