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Inbound Marketing & Sales Development Inspiration

Self-Service Advertising Platforms

Alan Lucy Alan Lucy Posted May 6, 2020 5 minute read

Online traffic is through the roof right now, and it is crucial that your brand is visible online. Luckily, there are a variety of self-service digital platforms that offer you a broad range of..

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Topics: Advertising, Digital advertising, Display Advertising

How Facebook’s New Advertising Rules Affect Credit Union Marketing

Administrator Administrator Posted March 6, 2020 5 minute read

Love them or hate them, the guidelines of Facebook’s ad platform greatly impact the ways credit unions market their services. Every year in late September, this online tech giant will undergo..

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Topics: Facebook, Digital advertising, Credit Union Marketing

The Power Of Online Advertising For Manufacturers

Administrator Administrator Posted January 2, 2020 4 minute read

Online advertising for manufacturers is not necessarily a new development, although many manufacturing companies have been slow to dip their feet into the vast world that is digital marketing.

..

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Topics: Digital advertising, Manufacturing

[Video] 5 Ways Your Google Ads Are Wasting Money

Chris Leone Chris Leone Posted September 2, 2019 1 minute read

Are you stretching your Google ads budget as far as it can go? Small and medium sized businesses can't afford to throw away ad dollars trying to compete with large companies, and must be strategic..

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Topics: Advertising, Digital advertising, Google, Digital Marketing

[Video] Secondary Digital Advertising Platforms

Chris Leone Chris Leone Posted July 3, 2019 1 minute read

Most businesses are advertising on the few platforms that dominate the market, such as Google and Facebook, but are you missing out on cost-effective opportunities to reach your target market on..

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Topics: Advertising, Digital advertising, Google Adwords, Google, Digital Marketing

The Most Effective Digital Strategies For Bank and Credit Union Advertising

brian-marsh Brian Marsh Posted January 29, 2019 8 minute read

Advertising has been around for a long time. In fact, the first paid advertisement was a Coca-Cola ad in a French newspaper in 1836.

Today, there are boundless advertising strategies that credit..

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Topics: Advertising, Digital advertising, Digital Marketing, Credit Union Marketing, Community Bank Marketing

[Video] Intro to Facebook Advertising Part 2

Chris Leone Chris Leone Posted December 19, 2018 1 minute read
On a recent broadcast of our WebStrategies Live show, we gave an introduction to Facebook advertising, and it was a hit.
 
It turns out many of you are hungry for advice on how to approach..
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Topics: Facebook, Digital advertising

[Video] Intro to Facebook Advertising

Chris Leone Chris Leone Posted November 12, 2018 23 minute read
Our recent show, Intro to Facebook Advertising, had the highest live views of any of our broadcasts to date, and for good reason. Many small to medium sized businesses know that there are..
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Topics: Facebook, Digital advertising

Facebook Advertising Update in Wake of Data Privacy Issues

Chris Leone Chris Leone Posted April 19, 2018 1 minute read
You've no doubt heard about the controversy over Facebook's use of customer data. For marketers, Facebook has developed excellent targeting capabilities that can produce an impressive ROI. But..
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Topics: Advertising, Facebook, Digital advertising, Social Media, Display Advertising, Digital Marketing

Ad Blockers: Is Your Display Advertising at Risk? [Facebook Live]

Chris Leone Chris Leone Posted June 22, 2017 1 minute read

Could your display ad campaigns be doomed? In the last episode of WebStrategies Live, we covered the latest news on ad blockers, and there has been a lot of news lately.

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Topics: Digital advertising, Display Advertising, Digital Marketing

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