Digital Marketing Blog - WebStrategies, Inc.

WebStrategies Among 2019 Best Places to Work in Virginia

Chris Leone Posted December 11, 2018 1 minute read

WebStrategies Inc. is proud to announce their placement on the list of 2019 Best Places to Work in Virginia. WebStrategies also appeared on the 2018 list.

Topics: WebStrategies News

[Video] Intro to Facebook Advertising

Chris Leone Posted November 12, 2018 23 minute read

Our recent show, Intro to Facebook Advertising, had the highest live views of any of our broadcasts to date, and for good reason. Many small to medium sized businesses know that there are..

Topics: Facebook, Digital advertising

[Video] How much to budget for marketing in 2019

Chris Leone Posted October 25, 2018 1 minute read

Our recent Facebook Live broadcast offered guidance on setting an overall marketing budget, a digital marketing budget, and how to allocate that digital budget across channels to maximize your ROI.

Topics: Marketing budgets

[Video] Influencer Marketing for SMBs

Chris Leone Posted September 21, 2018 1 minute read

Influencer marketing is a somewhat new term, but the practice is far from new. What has developed more recently, thanks to the digital landscape, are the opportunities for small and medium-sized..

Topics: Digital Marketing

How Much Should You Budget For Marketing In 2019?

Chris Leone Posted September 19, 2018 12 minute read

We regularly update the following post with the latest information pertaining to Digital Marketing Budgets.

Last update: September 19, 2018

This article provides information that can guide you..

[Video] Common digital marketing issues and how to fix them

Chris Leone Posted September 4, 2018 1 minute read

Do any of these sound familiar?

I'm spending money on online ads, but I'm not getting qualified leads from them
Only spammers fill out my website's contact form
My website loads slowly
My..

The Most Creative Use Of SEO I've Ever Seen

Chris Leone Posted August 24, 2018 1 minute read

In 2016, WebStrategies acquired Impression Marketing. One of Impression’s partners, Anne Moss, left the agency world following the suicide of her son the prior year.

Topics: Search Engine Optimization

Incorporating Chatbots Into Your Marketing Strategy

Chris Leone Posted August 3, 2018 20 minute read

Chatbots were seen as one of the biggest trends and most exciting digital marketing tools in 2017. While enthusiasm was tempered a bit this year, they are still extremely promising and can be a..

Which Social Media Sites Get The Most Engagement?

Chris Leone Posted July 6, 2018 4 minute read

Note: This post was originally published in June 2016, and updated in July 2018 to include industry benchmark data. Overall engagement trends among the top social platforms have remained..

Topics: Social Media

Digital Marketing Tactics to Attract, Engage and Convert

Chris Leone Posted June 29, 2018 14 minute read

In a recent broadcast, we explained how companies can identify which digital marketing tactics they should be using on using the Attract > Engage > Convert framework.