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[Video] 5 Ways Your Google Ads Are Wasting Money

1 minute read

Chris Leone   by Chris Leone September 2, 2019

Are you stretching your Google ads budget as far as it can go? Small and medium sized businesses can't afford to throw away ad dollars trying to compete with large companies, and must be strategic with their advertising spending.

In our recent broadcast, we covered some important things to look out for that could be burning through your campaign budgets. Making adjustments to these 5 things could save you thousands of dollars.

Watch our Facebook Live broadcast below to learn about these common mistakes and how to fix them:

  • Ignored negative keyword opportunities
  • Ambiguous broad match keywords
  • Disorganized keyword groups
  • Over-reliance on automated bid strategies
  • Isolated ads account

Want to discuss any of these or get advice on your Google Ads campaigns? Get in touch and we'll be happy to take a look.

WebStrategies Live 5 Ways Your Google Ads Are Wasting Money

 

Learn more about digital advertising:

Intro to Facebook Advertising

What is a Good Cost-Per-Click

Are Display Ads a Waste of Time?

 


 

As President, Chris is responsible for leading all the day-to-day operations of WebStrategies. His work has been featured on the Google Analytics and Hubspot blogs, and he’s a regular columnist for the Richmond Times Dispatch.

 

Topics: Advertising, Digital advertising, Google, Digital Marketing

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