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Inbound Marketing & Sales Development Inspiration

[Video] How a new website can derail your digital marketing

Chris Leone Chris Leone Posted May 22, 2018 1 minute read

Could a new website derail your digital marketing results?

We've seen digital marketing results plummet when a new website is launched. Even if you have the most eye-catching, user friendly design..

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Topics: Digital Marketing, Inbound Marketing, Website Development

[Free eBook] Is your B2B website an embarrassment to your sales team?

Anne Moss Rogers Anne Moss Rogers Posted June 24, 2015 3 minute read
We hear it all the time. The sales guys see the well designed websites that other companies have and are embarrassed to give prospects the link to their company website. It's outdated. It's.. Read More

Topics: Website Development

6 things small business websites can do to improve leads and sales

Neal Lappe Neal Lappe Posted April 22, 2015 4 minute read

A report came out recently about how small & medium sized business (SMBs) owners intend to invest their digital marketing dollars in 2015. When asked which marketing channel they intend to increase..

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Topics: Internet Marketing, Inbound Marketing, Website Development, Online Marketing, Digital Marketing, Conversion Rate Optimization

Looking to Buy a Small Web Development Company

Neal Lappe Neal Lappe Posted January 23, 2015

WebStrategies Inc. is looking to acquire web development companies located in central VA. The firm values creative design and technical development capabilities, and seeks to enhance our capabilities..

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Topics: Website Development

5 More Website Development Mistakes to Avoid

Neal Lappe Neal Lappe Posted April 14, 2014 3 minute read

Today I opened the Richmond Times Dispatch (RTD) Monday Metro Business section and read an article titled “Website mistakes to avoid for small businesses”. It appears to have been picked up from an..

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Topics: Internet Marketing, Inbound Marketing, Website Development, Online Marketing, Digital Marketing

How to turn your website into a selling tool

Neal Lappe Neal Lappe Posted December 22, 2013 5 minute read

What makes a website an effective selling tool? Why do some websites perform well at generating leads while others don’t? There are many answers to these questions, and this article focuses on how..

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Topics: Internet Marketing, Inbound Marketing, Website Development, Online Marketing

Website User Experience Testing - It Will Surprise You

Neal Lappe Neal Lappe Posted November 21, 2013 2 minute read

I've heard several instances where someone will say they've gotten compliments on their website. I'm not surprised. After all when someone asks you "what do you think about my website?", it's rare..

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Topics: Website Development, Online Marketing, Digital Marketing

What should my minimum browser resolution be when building websites in 2012?

Administrator Administrator Posted December 29, 2011 2 minute read

At WebStrategies we tend to design websites with a 1024px resolution with an infinite background. Why? - because we want to try and ensure the lowest common denominator of users are able to view..

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Topics: Web Analytics, Google Analytics, Website Development

Joomla v WordPress v Drupal v ...

Administrator Administrator Posted June 1, 2011 2 minute read

I over heard a couple of guys chatting about the never ending battle of the Content Management Systems and thought I'd make a quick post. I wonder does it ultimately boil down to this, or is there..

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Topics: Web tools, Website Development

Website Design – Is Beauty More than Skin-Deep?

Neal Lappe Neal Lappe Posted April 23, 2011 2 minute read

Money may not buy happiness, but beauty buys both money and happiness, says a study published online recently that gauged happiness and attractiveness among more than 25,000 people worldwide. This..

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Topics: Internet Marketing, Website Development

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