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Inbound Marketing & Sales Development Inspiration

Success in Small Business  - 7 Skills Small Business Leaders Need

Posted March 20, 2016
5 minute read
The skills that helped you start your own business are not the ones that will make you successful in the long term.  Inc. Magazine states that 96% of new businesses fail within the first 10 years.   
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Topics Sales, Sales & Marketing

How Sales can Influence the Customer Experience

Posted March 16, 2016
4 minute read
The salesperson's role is to acquire new clients and/or generate more revenue from existing clients.  After a deal closes, it's often passed off to an account manager of a fulfillment team.  The on boarding process and the ongoing customer experience are vital to customer retention.  Moreover, in a traditional sales model, the original salesperson may be unaware of any problems or issues until it is too late.
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Topics Sales, Sales & Marketing, Sales Training

Is your selling style the best?

Posted February 6, 2016
4 minute read
September of 2008 forever changed the world of B2B selling.  That’s the month the Great Recession began.  The years following forced buyers in the B2B space to change the way they interact with salespeople.  It was a dramatic change.  What happened and how has it changed B2B selling?  
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Topics Sales & Marketing, Sales Training

Uncovering New Sales Leads & Opportunities

Posted September 2, 2013
2 minute read
Clearly one of the most challenging elements of sales is getting in front of qualified leads. A great salesperson with terrific selling skills won’t succeed without a steady diet of qualified prospects with whom to speak. One of the most often overlooked lead generation opportunities is your existing customers, and this article is about how to systematically identify qualified leads from your current customer base.
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Topics Sales, Sales & Marketing, Sales Training