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Inbound Marketing & Sales Development Inspiration

Do Excesses in Our Lives Apply to Internet Marketing?

Posted July 20, 2010
2 minute read
I stopped to get coffee this morning on my drive into town, and watched with fascination as another customer stood and poured packet after packet of sugar into his coffee. He was grabbing two and three at a time, and by my estimate there were 30 or more packets in his medium sized cup by the time he finished several minutes later. He actually requested a spoon to mix the slurry, since the provided plastic stirrers simply bent double.
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Topics SEO, Website Development, Email marketing

Increasing the Effectiveness of Email Marketing Campaigns

Posted August 9, 2009
2 minute read
Email marketing is a relatively low cost, high return on investment way for companies to get their messages to prospective and existing clients. While marketing budgets have been pared in 2009, the percentage of available budgets has increased more for email marketing than for any other promotional tactics.
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Topics Website Development, Email marketing