Many Credit Unions, lacking meaningful reporting on the ROI of past marketing campaigns, are unsure of how to set a reasonable marketing budget that will produce results.
We recently hosted a webinar, Marketing Budgets for Credit Unions, to guide credit union marketers in setting overall marketing budgets, and how much to allocate to digital marketing channels.
Credit Union Marketing Budgets
What we cover: We guide you in how to set an appropriate marketing budget depending on the size of your credit union, growth goals and internal marketing staff; how much of that should be dedicated to digital marketing; and how much to allocate to each digital channel.
We also make you aware of trends in the marketing and financial industries, some of which will excite you and some that should prompt you to take action to avoid losing ground.
Hosted by: Chris Leone, credit union marketing expert and President of WebStrategies