Webinar: Marketing Budgets for Credit Unions

Why should you watch?

Many of the standard marketing budget calculations for traditional B2B and B2C companies don't apply to credit unions. The majority of credit unions do not have a firm grasp on the ROI they've seen from past marketing spending.

So how do credit union marketers determine how much should be budgeted for marketing? And, where should that money be spent—which marketing channels are most appropriate for credit unions?

What do we cover?

We guide you in how to set an appropriate marketing budget, how much of that should be dedicated to digital marketing, and how much to allocate to each digital channel.

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