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Inbound Marketing & Sales Development Inspiration

Top Metrics for Online Paid Ad Campaigns

Administrator Administrator Posted October 9, 2015

Metrics Drive Decisions

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Topics: Advertising, Google Adwords, Pay Per Click, Google Analytics, Web Analytics, Online Marketing, Display Advertising, Digital Marketing, Conversion Rate Optimization

Improve Your Product Listing Ads Performance with 3 Easy Techniques

Administrator Administrator Posted November 1, 2013

One of the most effective ways to advertise your products is through Google Product Listing Ads (PLAs). Since Google switched from a free comparison shopping model to the current paid model, PLAs..

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Topics: Google Adwords, Pay Per Click, Product Listing Ads, PLAs

Does Pay-per-Click Really Work?

Administrator Administrator Posted May 8, 2013

Pay-per-click marketing is synonymous to Sponsored Link marketing and we'll refer to it for now on as PPC. You know - those search results at the top of the page and along the right side of the..

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Topics: Advertising, Search engines, Google Adwords, Pay Per Click, Articles, Online Marketing, Digital Marketing

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