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Recent Posts

How To Hire A Digital Marketing Agency

Posted October 1, 2014
2 minute read
If you're a business owner or in charge of your company's marketing, you're probably solicited non-stop by digital marketing agencies. Each company claims to offer something others can not. Each claims it can solve your online marketing challenges.
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Topics Digital Marketing

Planning For Holiday PPC Success

Posted September 24, 2014
2 minute read
The holidays are right around the corner and if you haven’t already done so now is the time to plan for PPC success.
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Topics Advertising, Pay Per Click, Paid Search

Dorsey McFadden named Senior Manager of Digital Advertising at WebStrategies Inc.

Posted July 16, 2014
1 minute read
Richmond, VA – July 15, 2014
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Topics Press Release

Kristin Melton named Manager of Marketing and Client Relations at WebStrategies Inc.

Posted July 16, 2014
1 minute read
Richmond, VA – July 15, 2014
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Topics Press Release

Chris Leone named Chief Operating Officer at WebStrategies Inc.

Posted January 6, 2014
1 minute read
Richmond, VA – January 6, 2014
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Topics Press Release

Dave McKillen named Director of Operations at WebStrategies Inc.

Posted January 6, 2014
1 minute read
Richmond, VA – January 6, 2014
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Topics Press Release

Online Marketing - Reducing Shopping Cart Abandonment Rates

Posted May 8, 2013
5 minute read
Don't Let an Interested Customer Buy Elsewhere The latest statistics place cart abandonment rate at about 59%. That is, 59% of time a customer places an item into an online shopping cart, that customer fails to check out and complete the online transaction. With an increase in comparison shopping resources, this could go even higher. A recent study by Paypal found that 45% of customers abandoned carts more than once with an average order size of slightly more than $100.
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Does Your Business Need a Mobile Website?

Posted May 8, 2013
4 minute read
by Neal Lappe, October 12, 2011
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Five Steps to an Effective Online Marketing Plan

Posted May 8, 2013
5 minute read
By Neal Lappe - August 27, 2011
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Online Marketing Conversions - What You Can Expect

Posted May 8, 2013
3 minute read
Neal Lappe - July 3, 2011
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