Inbound Marketing & Sales Development Inspiration

Phil Woods

Phil Woods

Recent Posts

How to Measure Credit Union Digital Marketing Performance

Posted September 30, 2021
6 minute read
One challenge we regularly hear from credit union marketers is how to measure digital marketing performance. In fact, it was the highest-ranked pain point in our credit union marketing survey. Heavy workload, lofty goals, low budgets, small staff, and limited digital experience exacerbate this challenge.
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Topics Internet Marketing, Inbound Marketing, Digital Marketing, Credit Union Marketing

How To Build Useful Digital Marketing Dashboards

Posted October 29, 2015
4 minute read
If your organization is concerned about monitoring marketing efforts and wants to continuously improve results, then developing a digital marketing dashboard should be a priority. Dashboard reports can provide at-a-glance clarity around current digital marketing efforts with a focus on how digital marketing efforts are contributing to meaningful business results.
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Topics Google Analytics, Web Analytics, Digital Marketing