Security Marketing Webinar
There are significant differences in how each generation prefers to communicate and make purchase decisions online, and differences in security needs across the generations.
Segmenting your prospective and existing customers based on their age group allows you to create more effective messaging that better resonates with your audience and produces stronger results for your company.
Generational Marketing for Security Companies
I'm hosting a free webinar, Generational Marketing for Security Companies, covering the best ways to reach each generation and focus on the security interests they commonly have, from security for their first home, smart home automation and DIY security to older generations downsizing.
Learn how you can create more effective marketing campaigns when you use age-specific segmentation. Because just as there is no one size that fits all for your security solutions, there is not a single message that will resonate with your current and prospective customers.
When: Thursday, May 17 at 1 pm EDT