What you'll gain from this video:
You've heard for months that GA4 is replacing Universal Analytics (UA) for your website data - but many credit union marketers are still unclear about what's really happening and the impact it will have.
Preparing now will help marketers:
- Collect historical data as soon as possible
- Learn the basics of generating new reports with the completely reworked interface and different metrics
- Track applications and engagement
- Prepare your stakeholders for data that looks different but tells a richer story
Learn what is changing, and see what you can do now so the switch on July 1 is seamless.
This webinar has already aired but you can access the recording now.