Kristin is the “tomorrow maker” for WebStrategies. She is responsible for maintaining strong, productive relationships with existing clients, and working to connect other businesses to the company’s creative thinking, strategic talent and data-driven marketing approach. Kristin knows the importance of looking beyond the present reality and bringing the right people together to shape the future. When Kristin recognizes a leader’s desire to take his or her business to the next level, she guides them to the resources that will connect their vision to reality.
A catalyst for client satisfaction (we call that raving fans) and business development, Kristin specializes in assessing business objectives; and connecting CEOs, marketing professionals, and digital marketing consultants to develop and execute marketing plans that are measurable and effective.
Prior to joining WebStrategies, Kristin worked as an Account Executive for Home Care Delivered and owned her own direct marketing business after beginning her career in real estate. At Home Care Delivered, Kristin shaped the marketing practices for personal care and home health products in Maryland, as well as handling pharmacy accounts throughout Virginia. Her prior experience as an owner of a Richmond-based national home décor business sharpened her natural ability to see opportunity and react with the right resources. When she and her partners dissolved that business, she became Regional Sales Manager for another national home décor company, responsible for developing and maintaining client relationships, product placement and managing staff.
Kristin is a native of Richmond, Virginia where she has cultivated a professional network of the best and the brightest. When Kristin isn’t working, she enjoys time with friends and family, including her four children, cooking, gardening, and playing at the river.