Webinar: Marketing Budgets for Security Companies

Why should you watch?

Consumer behavior has drastically changed over the past several years, and traditional marketing channels and sales techniques companies relied on aren't performing as well as they had in the past.

So how do security marketers determine which marketing channels are most appropriate to reach potential residential or commercial security customers? And, how much should really be budgeted for marketing? It shouldn't be a guessing game.

What will we cover?

We'll guide you in how to set an appropriate marketing budget depending on the size of your business, how much of that should be dedicated to digital marketing, and how much to allocate to each digital channel.

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