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Don't Sweat Over Your Website... Here's Some Good Information About Web Marketing  Last month, we discouraged you from having website visitors do too much reading, or thinking, on your website. This month's article carries on the same advice, but gives you even more insight when considering the effectiveness of your website. Determining your website goals and understanding how your prospects and customers think is a key element to a successful website. Does your site lead visitors where you want them to go? Are you acknowledging their "pain" and offering solutions?
Find out... read the full article here » | |
 |  |  | Google's Website Optimizer | | | We've talked a good bit about the importance of establishing your website's goals. If you don't do this, what good is your website? Recognizing micro-level goals that support the success of higher level goals is crucial. In this blog post, we discuss using a website optimizer to test different page variations against other pages, thus eliminating bottlenecks to increase online conversions. It's amazing what some simple page variations can tell you about how people get where you want them to be on your site. Learn more »
| |  | ClearPoint Financial Solutions | | | For over 30 years, ClearPoint has offered personalized and reliable financial solutions to its customers. They are a trusted resource, and dedicated to helping people and families take control of their finances in hopes of achieving a bright, promising future. Their main areas of expertise are credit and lending. Clear Point is a nonprofit organization that focuses their expertise through affiliations with other organizations dedicated to providing people with the best ethical business practices.
Check out their website » | | | |
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 |  Spotlight: Gerald Glickman Director of Business Development, Gerald Glickman, is an integral part of the WebStrategies team. With a longstanding background in the technical side of our business, as well as the ability to craft a variety of custom solutions for clients, his expertise is critical to our operation. An expert in helping small to medium-sized businesses succeed, he strives to form strategic partnerships with business owners and help them achieve their sales goals.
Find out more about Gerald » | | |
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WSI-WebStrategies, PO Box 998 Midlothian VA 23113 | 804 200 4545
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