Tag Archives: google analytics

Web Analytics – here are 5 things you should look at in your Google Analytics data to transform your decision making from faith based (“I hope this works”) to data based (“I have the data to tell me if it is working”). Continue reading

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It’s time to get more serious about mobile. Projections have smartphone and tablet purchases outselling computers in 2011. Google predicts more searches will be done from mobile device than desktop devices by the end of 2012. People are viewing your … Continue reading

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Today, the Google Analytics team officially launched Right Now – a real time tracking feature that shows you what’s happening on your site Right Now. In this post I highlight some ideas I’ve put together and how I envision this new feature being used as well as some of the things I’d like to see added in the future. Continue reading

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5 Easy Ways to Get Blog Ideas Continue reading

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The ability to measure marketing effectiveness is made much easier by an intelligent use of Google Analytics. Continue reading

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How a Love Affair between Creativity and Conversions is the only way to Succeed Online Continue reading

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Over the past couple of months, Google has made it clear it’s taking local search seriously. In essence, they have reconfigured the search result page and algorithm so organic and local listings become integrated. Continue reading

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An experienced data driven online marketing company can provide a tremendous positive impact on the success ad agencies have with their clients – if they fully understood all that can be done with popular web analytics platforms. Continue reading

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Based on recent Forrester Research report about web analytics, there appears to be significant opportunity for businesses to improve their internet marketing performance. It starts with two things: 1) the right goals and 2) the right web analytics configurations. Continue reading

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