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Category Archives: Web Design
At WebStrategies we tend to design websites with a 1024px resolution with an infinite background. Why? – because we want to try and ensure the lowest common denominator of users are able to view the site at the smallest resolution which happens to be 1024px for our sites. I thought it might be time to review these stats with the new year only a few days away. I decided to examine our Google Analytics account and discovered something interesting – its seems we might not be out of the 1024px woods just yet. Continue reading
Website design and graphics need to meet/exceed the “credibility hurdle” and communicate the emotional message that turns your customers on. Continue reading
Posted in Internet Marketing, Uncategorized, Web Design
Tagged Internet Marketing, website design
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Digital marketing is a goal junkie’s Utopia. In this blog post, we outline four four simple steps to establishing and evaluating your online marketing campaign – starting with identifying goals, establishing tracking and taking action to make your goals occur more often. Continue reading
Posted in Internet Marketing, Web Analytics, Web Design, Web tools
Tagged email marketing, exercise, online effectiveness, ppc, SEO, Web Analytics
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We need to avoid going after the quick hit, the “sugar high” in our marketing approaches, because it rarely leads to loyal, long term customers. Continue reading
Posted in Email marketing, Internet Marketing, SEO, Web Design, email marketing
Tagged life, loyalty, marketing approach
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How a simple examination of Google Analytics data could quickly bring to light a severe usability issue. Continue reading
Here at WSI-WebStrategies, we work with a plethora of really talented programmers both inside the company and outside as contractors. We try not to reinvent the wheel when delivering a Web based product as it keep costs down for our clients. From time to time however, clients will come to us with requests for slightly more advanced functionality that isn’t readily available “Off The Shelf” and this requires customization. Continue reading